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I can't explain why, but Ito Ham has announced they will put QR codes on their ham products. I assume they mean the packaging.
Ito Ham announced that they will print QR codes on their products beginning in October. By recording them with a cellular phone's camera, the company's website can easily be accessed.
According to the company, they will not only put the QR codes on their sausage and ham products, but they will also print QR codes on the packages of products intended to be gifts. The codes contain information to access "Overflowing with Happy Faces," the company's cellular phone page.
Contents on this site are numerous, such as over 100 recipes and other information useful while shipping, including a message board, and recipe submission corner. Also, video contents will be transmitted depending on the products from which the QR code is scanned.
Ito Ham will print QR codes on 70 products before year end. In the long term, they are planning to print the codes on 98% of their products, and are considering including the codes on products aimed at the global market.
If you've never seen a QR code, here's one:

Inspired by: http://k-tai.impress.co.jp/cda/article/news_toppage/20132.html [1]
Press Release: http://www.itoham.jp/corporate/news/040811_1.html [2]
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