TechJapan

New logo for terrestrial digital broadcasts

Audio/Video / Terrestrial Digital
Posted by zmcnulty on Dec 18, 2003 - 01:23 PM

Just see to the right.
Higher resolution versions and details inside.



The Association for the Promotion of Digital Broadcasting announced o­n the 17th that they have reached a decision for the logo that is to be used o­n supported devices that began receiving digital broadcasts o­n December 1st.

This logo is to be used commonly o­n all devices supporting the ability to receive terrestrial digital broadcasts. As for the reason of choosing this logo, the Association has said, "In order to raise awareness of terrestrial broadcasting...and encouraging adoption." "We designed it to appeal to consumers who will be the viewers of this terrestrial digital broadcasting. We considered how we wanted to not o­nly raise awareness of the technology, but also wanted to promote the technology."

A color version of the logo consists of blue markings o­n a white background, while the non-color version is black markings o­n a white background.

[1] [2]

The logo will be used from now o­n in catalogues and such produced by the Association, and "{we} are actively working towards support from equipment manufacturers and shops."

Original Article:
http://www.watch.impress.co.jp/av/docs/20031217/dpa.htm [3]

News Release:
http://www.d-pa.org/pdf/press/031217r.pdf [4]

terrestrial digital broadcasts

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Links in this article
  [1] http://www.techjapan.com/images/1203/121803/logo1.jpg
  [2] http://www.techjapan.com/images/1203/121803/logo2.jpg
  [3] http://www.watch.impress.co.jp/av/docs/20031217/dpa.htm
  [4] http://www.rikai.com/perl/LangMediator.En.pl?mediate_uri=http%3A%2F%2Fwww%2Ed%2Dpa%2Eorg%2Fpdf%2Fpress%2F031217r%2Epdf